Bacon Fest

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Client

McDonald’s

Marketing Agency

TBWA\ANG

Campaign's Premise

It’s always a party when there’s bacon. With the trending bacon craze going on, McDonald’s wanted to hop on the bandwagon and release their own new product range packed full of bacon. Therefore, we were tasked with creating a video that celebrates the love of bacon and create overall product awareness of the new Bacon Fest range. Underscored by a witty, memorable dialogue between two Voice Over artists, we are taken through a variety of relatable scenarios in which each products in the range are showcased, making each moment better with bacon!

Credits

Concept Direction

TBWA\ANG

Video Creative Treatment

MAKA

Creative Producer

Sean Aquilina

Head of Video Production

Maria Vella

Video Creative Director

Matthew James Ellul

Director of Photography