Krea
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Client/Brand
Krea
Campaign's Premise
What truly sets Krea apart as a brand is the ease with which they can bring individual’s visions to life. They understand that creating people’s dream living spaces should be effortless and enjoyable. Which is why through this 6-month video campaign we aimed at highlighting how Krea is the ‘smart choice’ for everyone, a quick, reliable option with high ease of purchase and fast lead times. Therefore, our strategy focused on a series of social media videos collectively consisting of one overarching campaign concept, that highlight the primary USP’s of the brand as well as the key ‘events’ that occur throughout the year, while being entertaining & informative, and relatable to the typical Krea consumer.
Credits
Honestsip
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