Stay Fresh
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Client
Farsons
Brand
Cisk
Marketing Agency
bluemarlin & BRND WGN
Campaign's Premise
CISK has undergone a visual re-fresh (pardon the pun), affecting how the brand thinks, speaks and looks. Therefore, following this rebrand we were tasked with creating a video to highlight this new bold & unapologetic look. With the iconic Cisk yellow colour as the highlight & through-line we follow a series of vibrant scenes that showcase energetic and joyful summer moments. Through the use of punchy & dynamic shots, vibrant colours and upbeat music we were able to highlight this Fresh new attitude while reassuring loyal customers that the product is still the one they know and love.
Credits
Concept Direction
bluemarlin
Agency Account Executive
Becky Lundquist
Video Creative Treatment
MAKA
Video Creative Producer
Sean Aquilina
Head of Video Production
Maria Vella
Video Creative Director
Matthew James Ellul
1st Assistant Director
Jeremy Vella
Director of Photography
Sean Aquilina
Production Coordinator
Victoria Schembri
Set Decorator
Martina Zammit
Post Producer
Jake Vassallo
Drone Operator
Karina Movsesyan
Jr Production Manager
Julia Camilleri
Production Assistant
Karen Xuereb
1st Cam Assistant
Naomi Grädel
Gaffer
Paul Preca
Key Grip
John Preca
Best Boy
Daniel Licari
Hair & Make-Up
Kim Deguara
Video Editor
Jake Vassallo
Color Grading
Tharan Tandle
Sound Design
Ben Bailey
We have been collaborating with the MAKA team on video productions for our brands for several years now. They have always shown themselves to be reliable, flexible, and consistent. At every strategy meeting, every shoot, every post-production meeting, their professionalism, dedication, and proactive approach really stand out. Communication is always very clear and detailed, resulting in no surprises on the day. The MAKA team is very client-centric, and the creative quality of their work is top-notch. Their team bring a wealth of knowledge and experience to the table, providing valuable insights and innovative solutions that often surpass our expectations.
Susan Weenink Camilleri
Head of Sales & Marketing – Simonds Farsons Cisk
Intobet
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