This has got to be one of the weirdest videos we’ve ever produced. Days spent on pinterest and other social media researching cool and/or strange things to do with fruit. Then moving on to carry out some tests to make sure all looked good on camera. The tests included but weren’t limited to, a lot of arts & crafts, hours of rigorous experiments, broken hearts, a very messy office and on a more positive note, a few very tasty smoothies. The aim of the campaign was to advertise the client’s new app and keeping up with their brand identity, we came up with this super quirky online video together with the local agency ANCHOVY.
The video was used across several social media platforms and did exceedingly well, especially on Facebook. Even though it involved more manual labour than most shoots and cleaning the mess wasn’t exactly fun either, we’re all super glad to see all the hard work pay off.